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How Nancy Cha Closed a $20,000 Client for a New Business in Less Than 3 Months

How Nancy Cha Closed a $20,000 Client for a New Business in Less Than 3 Months | Elizabeth Yang Show E12

September 19, 20233 min read

As a brand new business owner of NC Creative Strategies, a creative agency, Nancy Cha knew she wanted to reach the next level in her career, but also knew it wasn’t possible at her nine-to-five job. 

Without a structured offer or clarity on how to price herself, Nancy’s initial goal was to sell a $2,000 offer — but that wasn’t going to make her dream of quitting her job happen. 

Setting unrealistic goals is what breaks you out of your comfort zone, and Nancy decided to go for a goal that felt totally unrealistic to her and she achieved it. 

In less than 3 months, Nancy closed her second client at $20,000 — 10 times what she initially set out to achieve — through working with Elizabeth Yang.

In this episode, Nancy shares how working together with Elizabeth gave her the confidence to go for an unrealistic goal and the mindsets she created to sell confidently and nearly triple her social media audience. 

If you’re wondering how you can finally leave your nine-to-five, her story of bold action will show you that it doesn’t have to take a year or more to make that happen.

Listen on your favorite podcast app.

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"I'm more valuable than how much I'm making at my nine-to-five. I started my business because I want to get to that next level, so I was like, 'How can I get to that next level if I'm always working at the prices that are going to take me a few steps back?'

I was being unrealistic, for me at least, but I closed my second deal at $20,000."

Nancy Cha

Tune in for:

01:36 — Nancy’s business was brand new when she first started in the accelerator — no pricing, packaging, or ideal client to work with 

07:13 — The decision to “make it work” even when Nancy was nervous if the Social Sales Accelerator would work for her so early in her business 

12:57 — How Nancy gained her confidence in her work by putting herself in situations to bring it out 

16:52 — How celebrating her small wins created momentum towards her big goals

19:33 — How Nancy gained clarity on her offer by understanding sales 

22:04 — The mindset shift that helped her go from wanting to charge $2,000 to closing her second client at $20,000

31:48 — Understanding the difference between simply posting on social media and nurturing clients to close 

34:18 — How to prevent someone from having a price objection by the time they’re on the sales call

Mentioned in this Episode:

🚀 APPLY FOR THE SOCIAL SALES ACCELERATOR 

The new way to sell is on social media. This accelerator is for professional service-based entrepreneurs desiring to learn how to generate leads online by optimizing their social media presence to convert their dreamy premium clients into sales. All with no ad spend.

Apply here: https://elizabethyang.biz/thesocialsalesaccelerator-results 

👋 CONNECT WITH NANCY CHA (SHE/HER) 

Nancy Cha is founder and owner of NC Creative Strategies, a creative agency that helps brands build, grow, and transform through social media.

Website: https://beacons.ai/nancycheaux  

Facebook: https://www.facebook.com/nccreativestrategies


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